6th UN Global Road Safety Week: #Love30

There is strong evidence that maximum 30km/h roads save lives, especially among pedestrians, cyclists, children, and young people, and have environmental and other benefits.

The theme of the 6th UNGRSW was a call for 30 km/h limits on urban streets where people walk, live, and play, under the slogan: #StreetsforLife #Love30 (or #Love20 where mph are used).

NGOs around the world have used the week to push toward with long term commitments for 30 km/h limits at community, city, regional, and national levels, recognizing that different countries are at different stages in that journey and that policy change takes more than a week. Change in attitudes, policy and implementation will be incremental.

Working with the Global Network of Legislators for Road Safety, Alliance members gained messages of support from legislators and decision makers. Watch the video.

Want to know how to maintain your 30 km/h advocacy after the UN Global Road Safety Week. Find out HERE.

#Love30 Highlights

#Love30 Stories from Around the World

Read case studies from Alliance members around the world campaigning for 30km/h

Photos from Alliance NGOs’ events


NGO Events

ArgentinaACTIVVASMeetings with political leaders and webinars with community members to convince them of the value of 30 km/h streets.
ArgentinaAsociación Madres del Dolor and Luchemos Por la VidaWorking with Mayors and cities to push for 30 km/h zones with particular focus on roads where motorists and cyclists mix.
ArgentinaBien ArgentinoTwo online sessions with the Neuquen City Council and roadside billboards for the campaign.
ArgentinaAsociacion MiNUJoint advocacy for 30 km/h in the context of safe cycling.
BangladeshBRACEvents included sending the open letter to 15 media editors, an op-ed on the Bangladeshi context, featured in four prominent national media, a petition to the Mayor of Jeshore, a webinar with transport leaders and workers, and a poster campaign.
BangladeshEakok Attomanobik Unnayan SangsthaDuring Dhaka’s traditional horse-drawn rally, face masks were distributed among pedestrians and transport passengers and the UN Global Road Safety Week was inaugurated virtually by Advocate Kamrul Islam, Member of Parliament and former Food Minister of Bangladesh.
BelgiumResponsible Young DriversOnline campaign involving the Brussels Minister of Mobility, Road Safety and Public Works.
BeninONG AlinagnonPress conference, data collection, community awareness campaign and a petition to the Chief of Midombo to call for 30km/h speed limit in school zones in Midombo.
BotswanaSORSASORSA undertook a mobilization campaign to mobilize and equip NGOs for the implementation and enforcement of 30km/hr around schools in urban settings. This coalition of NGOs has submit a unified petition to the Minister of Transport and Director of Road Transport and Safety.
BrazilFundação Thiago GonzagaCampaign activities based around the Caminho Seguro safe schools project.
CameroonCADVAAn event was held at Mount Zion Anglo Saxon college Ngouso Yaounde attended by the divisional inspector for secondary education to draw attention to the need for adequate speed managment policies.
ChileFundación Conciencia VialFirst pilot 30 km/h zone in Nunoa, including evaluation of speed and community perception before and after, a press conference and social media campaign involving community members.
Cote D’IvoireOISJERAwareness campaign for 30km/h speed limit in Bouaké and Abidjan including a public call to decision makers to endorse or commit to lower speed limits to 30km/h in urban areas.
Dominican RepublicFundacion Red de la DignidadAdvocacy with PARLACEN, the Central American Parliament, who accepted the call to mark the UN Global Road Safety Week and launch the Decade of Action, as well as collection of signatures, face-to-face community work, social media, and videos from public figures supporting 30 km/h.
EcuadorCAVAT FoundationJoint advocacy for 30 km/h in the context of safe cycling.
EthiopiaSave the NationActivities to call for 30 km/h around school and university zones in Addis Ababa.
GreeceEFTHITA RhodesInstallation of 30 km/h signs and traffic control; a photo call where 25 cyclists held 30 km/h hearts outside the city hall and a cycling race where the winners received medals and 30 km/h hearts; and endorsements from 159 NGOs.
GreeceSOS Road CrimesSchools and library events, an online press conference calling on policy makers to support 30 km/h limits, and a two-day conference.
India Avoid AccidentTalk show with the Director General of the road safety lead agency for the Punjab, dialogues on youth and speed and a child delegation to policy makers to ask them to support and implement low and safe speed limits.
IndiaForum for the Prevention of Road AccidentsActivities included a signature campaign using the open letters, distribution of #Love30 slogan masks, brochures, caps and T-shirts, a petition letter to the state authorities in Odisha, and an online webinar involving decision makers.
IndiaIndia Head Injury FoundationOnline and offline activities to involve law and policy makers to enforce good regulations.
IndiaPatiala FoundationOnline petitions and virtual meetings, a child delegation presented the open letter to the Deputy Commissioner of Patiala to request his support, and a road victims memorial was initiated in collaboration with the district administration.
IndiaPeople’s Trust JaipurActivities included an online chat show “Drive Safer Mission Possible” and a child delegation presenting a call for 30 km/h to the Chairperson of the Rajasthan Child Rights Commission, Transport Commissioner, Government of Rajasthan, and Additional Commissioner of Police, Jaipur.
India Women and Child Welfare SocietyOnline events including social media photographs by volunteers and online and offline leaflet distribution.
IndonesiaRSACollaboration with pedestrian and cycling groups to install banners at six points in a district of Jakarta, distribute flyers and educate the surrounding community and a one-day training session for members of the Department of Transportation, traffic police, and police and military environmental supervisors.
IranRSPPushing for a commitment for better cycling infrastructure in Mashhad.
IrelandIRVAWorking with national legislators and decision makers to highlight the destruction caused by speed. Ireland will investment of over €300 million in infrastructure for safe cycling & walking and employ 250 extra people in local councils to implement safe infrastructure policy.
KenyaASIRT and Smart Drivers OrganizationCampaign resulting in a commitment by the Deputy Director of the National Road Safety Authority to review legislation that reduces speed limits to 30km/hr in areas where traffic mixes with people and to involve NGOS.
KenyaSafe Way Right WayAdvocating for national 30 km/h legislation through an online campaign and petition to the national assembly.
LebanonAdel Metni FoundationFive busy streets in three municipalities in Beirut are being transformed with 30 km/h limits and other interventions. Data will be gathered to demonstrate the impact of these changes.
MalaysiaSafe Kids MalaysiaAn online webinar to specifically target road engineers from the Road Engineering Association of Malaysia (REAM) and future road engineers from Universiti Teklonogi Tun Hussein Onn. The program aimed to empower them to design roads with 30 km/h limits in urban area with high pedestrian movements.
MaliAssociation * Les Amis de la Route * MaliCeremony to implement 30 km/h signs at three schools, a market, and a mosque in Sikasso.
MexicoJovenes SalvaguardaJoint advocacy for 30 km/h in the context of safe cycling.
MozambiqueAMVIROPress conference, TV and radio debates and an online webinar to promote the call for 30 km/h limits in urban areas.
NepalNASA NepalMain campaign events included a High Level Interaction Programme on ‘Speed Management & Road Safety Laws’ and road safety quiz competition with Swatantratra Abhiyan Nepal, a radio and television talk show and submission of a demand letter to policy makers.
NepalSwatantrata Abhiyan NepalAn online high-level interaction program on speed management and road safety laws, organized jointly between SAN and NASA Nepal, and an online road safety quiz. A complaint was also filed as part of the week’s activities to to bring in attention of government on impact created due to lack of speed management and importance to address it for safer streets and life.
New ZealandBRAKE Community mobilization with groups around the country to give them ideas for participating in the campaign, webinar with fleet managers on speed management, a community event where the Aukland Harbour Bridge was lit in yellow, and a photo call with the Minister for Transport where children told him why 30 km/h streets are needed.
NigeriaKRSD TrustEvent at LEA Primary School, Tundun Wada District and at the office of the General Manager, Jos Metropolitan Development Board, (JMDB) Plateau State Government, to get the State Government to endorse 30km/h speed limits for Tundun Wada district. The event was attended by the Tundun Wada district heads, Federal Road Safety Officers, the General Manager, Jos Metropolitan Development Board (JMDB), and the Parent Teacher Association of the school.
NigeriaRAPNECPress conference at Radio House, Abuja, with road safety stakeholders including FRSC, Federal Ministries of Transportation and Health, road safety NGOs, the federal government secretaryand school children. This was an in-person event that was also transmitted online.
PakistanCentre for Development Innovation (CDI)Dialogue connecting civil society with policy makers and parliamentarians to help pass a bill to minimize speed in school areas around the province, and mobilization of youth to write blogs, use media, and support a petition.
PakistanRoad Safety Council of PakistanMore than seven events including an awareness walk, message from the highway and motorway police, children’s activities, a cycle race, and a conference with traffic police.
RwandaHealthy People RwandaOnline and onsite advocacy to target the Ministry for Infrastructure (MININFRA’s) commitment toward changing the speed limit to 30 km/h around schools and black spots.
South AfricaSADDEvent to launch a commitment in Zonnebloem, Cape Town, for 30 km/h limits around schools at school start and end times, a display and presentation at Kommetje AGM, and taking part in the SADC Alliance launch
SpainObservatorio Criminológico de la Seguridad VialOnline event that presented photography, data and panel discussions to create awareness on the benefits of reducing speed limits to 30km/h.
TanzaniaHelmet Vaccine Initiative TanzaniaActivities included a workshop for policy makers, law enforcers, and teachers; an national television and radio campaign, school visits, and launch of junior patrol clubs in schools to sustain #Love30.
TogoAVA TogoUnder the slogan Aneho 2025 Zero Accident, gathered, sensitized, and registered motorbike taxi drivers; advocacy for 30 km/h limit signs.
TunisiaLes Ambassadeurs de la Routiere SecuriteRound table under the tutelage of Mr. Moez Chakchouk the Minister of Transport and Logistics with the participation of high representatives of the Ministry of Interior, Transport, Infrastructure , Education, and Mme.Anna Block Mazoyer the Ambassador of Sweden in Tunisia and Dr.Olfa Saidi the Representative of WHO Tunisia, and journalists.
UgandaResponsive Drivers UgandaFollowing planning with the Gulu resident city commissioner and other stakeholders, the major activity during the week was the launch of a radio talk show with the Regional Traffic Officer and Principal Education officer, followed by a street march, comprising 20 school children from two schools. The event was finished with a pledge for 30km/h.
UgandaHOVITA and URRENOJoint event between URRENO and HOVITA to advocate for a reduction in the speed limit from 50 km/h to 30 km/h around schools. The evnet was attended by decision makers from the Ministry of Works and Transport and the Kampala Capital City Authority as well as media, children and teachers, and other stakeholders.
UruguayFundación Gonzalo RodríguezAn online seminar for legislators from all political parties in Uruguay, both at national and departmental level, which addressed issues related to road safety, with special emphasis on speed management and its importance.
VietnamAIP FoundationSchool-based activities in Pleiku, where 30 km/h zones have been approved around school zones. Activities included a school-based drawing contest and installation of traffic safety billboards and involved Gai Lai Provincial Traffic Safety Committee and the Department of Education.
ZambiaZRSTEngaging law enforcement agencies to enforce 30 km/h in Zambia. Events included a car-free day in Lusaka.
ZimbabweRoad Safety Trust ZimbabwePress conference, road safety symposium, and a Streets for Life sit down event.