Global Road Safety Partnership Media Advocacy Toolkit

The Global Road Safety Partnership (GRSP) is an NGO that creates and supports multi-sector road safety partnerships. The GRSP┬árecently launched, Advocacy Campaign Toolkit, is a comprehensive guide that teaches how to successfully create advocacy and social media campaigns. The guides are divided into ‘Policy Advocacy’ and ‘Media’ categories. The topics of their policy advocacy guides include strategic planning, political mapping, talking with policy makers, campaign monitoring and evaluation, and managing risk and crisis. The media toolkit guides also provide a range of resource topics including developing a media contact registry, monitoring and responding to the media, developing key messages, and selecting messengers.

For more information and the complete list of resources, you can access the full toolkit HERE.